Studio
The studio
A Lagos team of artists, engineers, writers and teachers building in three dimensions.
Our story
CR8LAB started with a supply problem.
We were building augmented reality science content for African schools and there was nowhere to buy what we needed. The 3D libraries were built for other markets, with other faces, other streets and other light. The AR vendors quoted in dollars for experiences that would not open on the phones our audience owned. So we built the pipeline ourselves: writers, illustrators, 3D artists, animators, sound designers and engine developers, in one building, working to one standard.
Once that pipeline existed, it turned out education was only the hardest use of it, not the only one. CR8LAB is that company. Blue Sands is the first platform built on it, and the proof that it works.
Placeholder: studio-floor.png, the studio from the doorway, the whole team at work
What we value
- Build it, do not licence it. Nothing we ship is a store model with a logo on it.
- Design for the low end first. Everything else is downhill from there.
- The script matters more than the shader. Most immersive work fails on writing.
- Say the number or say nothing. No claim we cannot evidence in a due diligence call.
- The people in the work have a say in the work. Especially children, communities and cultural custodians.
Team
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How we work
Small teams, one producer per project, and a weekly build that anyone in the company can open. Everything is tested on the cheapest device in the deployment before it is tested on the newest. Nothing ships without a teacher, a curator or an end user in the room.
Technology
[Unity, Unreal Engine, Blender, Maya, Substance, 8th Wall, ARKit, ARCore, WebXR, .NET and C# for platform services, Meta Quest hardware, photogrammetry rig.]
Partners
[LASRIC, NITDA, NTI, CcHUB, ReLearn.]
Recognition
[List only awards, selections and fellowships you can evidence, with the year. If the list is short, a short true list is better than a padded one.]
Press and media
Media enquiries: [press@cr8lab.com]. Logos, product images, founder photographs and our boilerplate are in the media kit.
CR8LAB is a creative technology company based in Lagos, Nigeria, building immersive learning platforms, spatial computing experiences and interactive storytelling. The company produces original 3D content, augmented and virtual reality experiences and platform technology in-house. Its technology powers Blue Sands, a science learning platform used by [20,000]+ students across [6] African countries. CR8LAB works with schools, governments, publishers, museums and enterprise partners, and funds original research and IP through CR8LAB Labs.
Careers
We hire 3D artists, animators, engine developers, platform engineers, writers, curriculum specialists and producers. If you can point at something you built and explain the decisions in it, send that rather than a cover letter: [careers@cr8lab.com].